Artà has been occupied for at least 3,000 years, as evidenced by the remains of a Bronze Age settlement at Ses Paisses just outside town.
It's a good shopping centre with weekly market, three supermarkets, wine store, patisseries, hardware stores, souvenir shops, banks, antique shop, pharmacy and post office.
Down the main street are several interesting restaurants and bars and pavement cafés. There are more good restaurants nearby in Capdepera, Colonia de San Pedro, Canyamel and Sant Llorenc.
The very best restaurant is Restaurante Gaudi situated in the boutique Hotel Sant Salvador hotel at the top of town.
Artà's biggest festival is Sant Antoni de Juny in January which dates back to 1581 and features dancers with cardboard horses strapped to their hips (January 16/17). Sant Antoni de Padua festival (also known as Festival of the Apricots) is on June 14 (with a procession on the evening of June 13).
There are numerous other local festivals and fairs in Manacor, Capdepera, Cala Ratjada and Alcudia in June, July, August and September.
Artà's weekly market is on Tuesday mornings until 1pm in Plaça del Conqueridor and offers a colourful range of flowers, plants, herbs, meat, fruit, vegetables, nuts and local cheeses.
On Wednesdays, the market is held in Capdepera under the shadow of the 14th century Castell de Capdepera, where King Jaume 1 accepted the surrender of the Moors in 1231. It is well worth a visit.